About us.

We are climbers and artists developing sports clothes, in a start-up brand based in Vienna, Austria.


Our concept came about simply, because we wanted to create outdoor clothes for sports climbing & the culture around it, with attitude.


Thus our motto "Attitude is altitude!"


The sportswear we develop is from sustainable, ecological, organic & ethically made materials and processes, with amazing art and design. We hope you enjoy our e-shop our unbeatable prices and the products that we have designed, with much love and passion from the outdoor adventures & sports climbing crags, for you.